Trader & Exhibitor Bookings
Secure your pitch at Footy Fest @ the Forum
Join us at Forum Norwich on 27–28 March 2027. Whether you're a commercial retailer, casual seller, exhibitor, or fan group — we'd love to have you on the terrace.
Event Zones
Footy Fest @ the Forum is spread across five distinct zones, giving traders, exhibitors, fan groups, and media a range of spaces to suit their needs.
Market Place — Atrium (Indoor)
Tables available to hire inside The Forum atrium. Ideal for retailers, casual sellers, and collectors looking for a covered, high-footfall trading space in the heart of the venue.
Market Place — Outside (Outdoor)
Space for up to 12 gazebos outside the Forum entrance. Please note gazebos are not provided — traders must bring their own. A great option for those who prefer an outdoor pitch with excellent visibility.
Exhibition Zone (Indoor)
A dedicated space inside the Forum atrium for exhibitors to showcase football-related collections, projects, products, or services. Perfect for clubs, brands, and organisations wanting to connect with a passionate football audience.
Fan Zone (Indoor)
Inside the Forum atrium, the Fan Zone is the social heart of the event. Supporters' clubs and fan organisations are welcome to take a space and engage with the wider football community.
Media Zone (Indoor)
A dedicated area inside the Forum atrium for fan vloggers, bloggers, YouTubers, TikTokers, and content creators. Meet fellow fans, interview traders and exhibitors, and capture the atmosphere — free of charge.
About the Event
Footy Fest @ the Forum is a two-day celebration of football culture taking place on 27–28 March 2027 at The Forum, Norwich — one of the city's most iconic and accessible public venues, right in the heart of the city centre.
The event is free to attend during the day, welcoming football fans of all ages. Across both days you can expect Football Collectors Fairs, FootyFest Live events with special guests, freestyle football displays, exhibitions, and a fan zone. Saturday evening features a ticketed 'Evening With...' event with VIP reception.
Our March 2026 event at The Forum attracted over 5,600 visitors, and previous events have raised over £10,000 for our nominated charities — the Community Sports Foundation and the Royal British Legion. See photos from our previous events in the Gallery. Footy Fest 2027 is set to be our biggest event yet.
Event at a Glance
Download the Information Leaflet
Our exhibitor and trader information leaflet contains full details on stand sizes, pricing, setup times, venue logistics, and what to expect on the day. Download it below before completing your enquiry.
Book a Trade Stand
Fill in the form below to book as an Exhibitor or Retailer. See Trader and Exhibitor FAQs for further details.
Trader & Exhibitor FAQs
Everything you need to know before submitting your booking enquiry.
How much does a table cost?+
Table and space fees vary by stand type and are charged per day:
When and how do I pay?+
Table fees must be paid in advance to secure your place. Payment details will be provided once your booking enquiry has been reviewed and confirmed by our team.
What is the refund policy?+
All table fees are non-refundable. Please ensure you are able to attend before submitting your booking enquiry and making payment.
What can I sell or display?+
We welcome football memorabilia, programmes, shirts, badges, books, cards, and related collectibles. All items must be football-related. If you're unsure whether your items are suitable, please mention them in the additional information field when submitting your enquiry.
Can I use the Footy Fest logo on my stall or promotional materials?+
Yes — we encourage traders and exhibitors to promote their attendance at Footy Fest! Official logo files in horizontal, square, and vertical formats are available to download free from our Press Kit & Downloads page. Please follow the usage guidelines on that page (don't stretch, recolour, or place the logo on clashing backgrounds). If you need a higher-resolution or custom format, get in touch via the Contact page.
I have more questions — who do I contact?+
Use the booking enquiry form above and include your questions in the additional information field, or visit our Contact page to get in touch directly.
Terms & Conditions of Booking
By submitting a booking enquiry and confirming your place at Footy Fest @ the Forum, you agree to the following terms and conditions.
1. Booking Enquiries
Submitting a booking enquiry does not guarantee a place at the event. All enquiries are reviewed by the Footy Fest team and a place is only confirmed once you have received written confirmation and, where applicable, payment has been received in full.
2. Payment
Table and space fees must be paid in advance to secure your booking. Payment details will be provided upon confirmation of your place. Bookings are not confirmed until payment has been received. All fees are charged per day as stated in the pricing schedule.
3. Cancellation & Refunds
All table and space fees are non-refundable. If you need to cancel your booking, please notify us as soon as possible by emailing andy@onthestallcity.com. Cancellations do not entitle the trader or exhibitor to a refund or credit. We reserve the right to reallocate your space if payment has not been received by the agreed deadline.
4. Permitted Goods & Activities
All items sold or displayed must be football-related. The sale of counterfeit, unlicensed, or illegal goods is strictly prohibited. Footy Fest reserves the right to ask any trader or exhibitor to remove items deemed inappropriate or in breach of these terms. Traders are responsible for ensuring their goods comply with all applicable laws and regulations.
5. Space Allocation
Table and space positions are allocated by the Footy Fest team. We will endeavour to accommodate preferences where possible but cannot guarantee specific locations. Outdoor gazebo spaces are subject to availability and weather conditions. Gazebos are not provided — traders must bring their own. Footy Fest reserves the right to adjust space allocations where necessary.
6. Set-Up & Breakdown
Set-up and breakdown times will be communicated to confirmed traders and exhibitors in advance of the event. Traders must be set up and ready to trade by the published doors-open time. Early departure before the event closes is not permitted without prior agreement.
7. Conduct
All traders, exhibitors, and their representatives are expected to conduct themselves in a professional and respectful manner at all times. Footy Fest reserves the right to remove any person from the event whose behaviour is deemed disruptive, offensive, or in breach of the venue's rules. No refund will be issued in such circumstances.
8. Liability
Footy Fest and its organisers accept no responsibility for loss, theft, or damage to goods, equipment, or personal property belonging to traders or exhibitors. Traders and exhibitors are responsible for their own public liability insurance and are advised to ensure adequate cover is in place before attending the event.
9. Event Changes & Cancellation
In the unlikely event that Footy Fest is cancelled or significantly altered due to circumstances beyond our control (including but not limited to venue unavailability, extreme weather, or public safety concerns), we will endeavour to notify all confirmed traders and exhibitors as soon as possible. Footy Fest's liability in such circumstances is limited to a refund of table fees paid.
10. Photography & Filming
Footy Fest may photograph and film the event for promotional purposes, including use on our website and social media channels. By attending as a trader or exhibitor, you consent to appearing in such material. If you have any concerns, please notify us in advance.
11. Acceptance of Terms
By submitting a booking enquiry and confirming your attendance, you agree to be bound by these terms and conditions. Footy Fest reserves the right to update these terms at any time; the current version will always be available on this page.
Questions about these terms? Contact us at andy@onthestallcity.com or visit our Contact page.